Impact of the Center of Excellence Vocational High School Program on the Interest of New Learners

The main problem of private schools is the difficulty finding new learners (NL), exacerbated by Covid-19 pandemic, making even more slumped, including Centers Excellence Vocational High School (VHS CoE). Research objectives to analyze; (1) promotion strategies for VHS CoE, (2) impact CoE on interest NL, and (3) benefits CoE. Qualitative descriptive research methods. sample was four Stages research; formulate problems, determine subject, compile interview guidelines, (4) collect data, (5) sort analyze (6) make conclusions. results: conduct direct socialization pre-VHS, school residents, related institutions, community, form a management team. Direct most effective strategy compared other strategies, has an NL fluctuatingly. program consideration register at while according interests talents reason choose flagship expertise program, among others; improving quality schools, it easier get job, industry needs. results study are expected be relevant agencies in policies preparing capturing vocational schools.